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MUCSE™ links

(Mature Underutilized Creative Services Expert)


Design Business Related Articles/Essays/Blogs

Framing your professional value: Tips for older freelancers

Where Are the Older Designers?

Digital Marketing Trends for 2020

Is Graphic Design a Dying Business?

Why Referrals Are The Most Valuable Form Of Marketing (And How To Get More)

Graphic Designer for 14 Years and I Can’t Stand it Anymore!! Please Help.

from 2012 but interesting: Are You Too Old to Get Hired?

7 steps to finding meaningful freelance design work

20 Best Free PDF and E-books on Graphic Design

5 critical skills freelancers should master to get hired

Making the Most of Slow Times at Your (Web) Design Business

Find High-Quality Clients and Get Paid What You Are Worth

Marketing School – Digital Marketing and Online Marketing

(Web) Design Is Dead (2015).      .pdf

The Really Big List of Marketing Tools for Small Business


CRM/Contacts Database/Email & Marketing/Automation (what i use, cheaper per send) ? ?

Design Business Related Articles/Essays/Blogs (Jason Vaughn) (Julia Haitzmann, The Clearing) (Atlanta Business List with Emails)

Self Promo’ To Do List: (many people do by ‘asking questions’ or asking for comments)

– check LinkedIn profile to make it current
-Post a curated (or write) an article or blog post on LinkedIn
-update website, either in content or a complete redo
(-invite peer critiques on which samples/content not to show?)
-insure website/email are same URL (
-work on sharpening business focus and niche
-craft specific, strategic message to prospects in that niche
-craft email signature that supports that
-attend networking event
-create this month’s email newsletter. (content marketing)
-create blog post on site. (content marketing)
-create guest blog or post (other blog, Medium, etc.)(content marketing)
-create some other outreach/promo?
-do more instagram?
-post more on twitter?
-promo videos to YouTube?
-podcast-create or be a guest on one?
-explore video as an income stream? (premier, after effects, etc.)
-explore motion graphics as an income stream? (animated gifs, animate, animatron, cartoon animator pro 4, etc.)

Ilise Benun design business specific videos/coaching helps

Content Marketing

Targeted outreach

Top 2-3 target markets (how to find your focus)

Hire Out Unlimited, Flat-Fee Design, Then Mark That Up? (Scale)

(flat rate, ~$400, unlimited designers month to month, unlimited projects and # of edits)

or…do work for them?

Pray and Wait upon the Lord

“Have you not known? Have you not heard, that the everlasting God, the Lord, the Creator of the ends of the earth, does not faint, nor is He weary? His understanding is inscrutable. He gives power to the faint, and to those who have no might He increases strength. Even the youths shall faint and be weary, and the young men shall utterly fall, but those who wait upon the Lord shall renew their strength; they shall mount up with wings as eagles, they shall run and not be weary, and they shall walk and not faint.”  – Isaiah 40:28-31